Mad Men costume designer Janie Bryant at Playclothes in Studio City

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carole rosner90BY CAROLE ROSNER

It was a  Mad Men extravaganza at Playclothes in Studio City Friday evening October 2 — complete with a jazz trio, cocktails, canapés and pillbox hats. Wanda Soileau, owner of  the vintage clothing store said she thought it would be fun to host an evening of fashion featuring her friend, Mad Men costume designer Janie Bryant.

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Mad Men costume designer Janie Bryant (in black) introduces Mad Men Style. Photos by Carole Rosner

Given the popularity of the television show and the loyal customers of Playclothes, the store was packed. Handsome men in crisp dinner jackets and shiny black shoes accompanied glamorous women wearing silky jewel-tone dresses and stacked high heels. Rich Sommer, who plays “Harry Crane” on the show, was part of the crowd too.

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Janie Bryant emceed an early-sixties-style fashion show featuring Playclothes clothing and accessories. Each wonderful outfit was complete with coordinating hat, jewelry, gloves, shoes and handbag. From a black and red print dress with matching reversible coat to a chic and summery Capri pants set, the audience ate it up.

Bryant  also gave the customers some scoop on Mad Men. She said she  (and her staff) design and build the clothes for all of the principal actors. For the many non-principal actors and actresses on the show, clothes are often purchased from costume or vintage clothing stores such as Playclothes or rented. The undergarments are genuine for the time period.  This season,Bryant said she most enjoyed creating the maternity clothes for “Betty Draper” (January Jones).  The costume design staff has six weeks to prep the wardrobes and each episode is shot in seven days.

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When Janie was asked how she researches the styles for the show, she said the 1960 movie “The Apartment” and the 1962 movie “Madison Avenue” are big influences. She also uses catalogues, the internet, and the library at Western Costume.

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A dapper young man in the crowd asked about the men’s pocket squares on the show. Janie explained that each male character has his pocket square folded specifically for them. She relayed that Don Draper’s is folded as Cary Grant folded his squares, and Roger Sterling has a three- or four-point square because “he’s more flashy.”

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The burning question of the night was what will happen next season on Mad Men. Unfortunately, Janie is sworn to secrecy and won’t reveal a thing.  However, we know at least one thing–she will be getting some great costumes from Playclothes.

Playclothes is located at 11422 Moorpark Avenue,  Studio City, CA 91602 www.vintageplayclothes.com

Carole Rosner is a native Valley Girl who has lived in Studio City for the past 11 years. She is a strong supporter of her local public schools and an active volunteer in her neighborhood. Some of her favorite things to do in Studio City are to celebrate 4th of July at CBS Radford, walk along Ventura Blvd. and browse through the racks at Crossroads Trading Company.


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About Karen Young

Karen Young is the founder of My Daily Find.

  • LIsa

    Great story Carole. What a fun event!

  • kira

    wow! that looks amazing. what a fun event, I hope they do it again, I live nearby and just discovered the amazing inventory playclothes has.

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