Help Find a Cure: Save the Ta-tas

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BY KAREN YOUNG

October is Breast Cancer Awareness Month and Save the Ta-tas in Canoga Park is doing their part to bring attention to the cause and help create a world without cancer through the sales of the Ta-tas® brand.

Julia Fikse, Founder Save the Ta-tas.

Founded by Julia Fikse, the Save the Ta-tas brand was launched in 2004, while the Foundation was created in 2008. As a private, non-profit organization, Save the Ta-tas is dedicated to battling cancer at every stage by supporting breakthrough breast cancer research. Fiske created Save the Ta-Tas after watching her aunt and grandmother battle the disease — and although she says “they did lose their ta-tas, they didn’t lose their lives.”

With the Save the Ta-Tas message emblazoned on shirts, shorts, bags, hats and boob lube (body soap and lotion), Fikse takes a lighthearted approach to help eradicate this very serious disease with humorous sayings and some funky designs — with it all beginning with “ta-tas,” of course.

And it’s working.

To date, the organization has raised $427,000 and is funding a researcher based in Barcelona, Spain.  Fikse says she likes to call it “rogue research”   because the organization is invested in innovative research and the search for new approaches to attacking cancer.

TaTa's merchandise is for men and women — choose from shirts, shorts, bags, accessories.

The for-profit division of Save the Ta-tas, ta-tas® Brand, has contributed on average approximately 50% of company net profits over the past six years to help fight the war on breast cancer.

According to Fikse, she says that “while most companies who offer a charitable component agree to donate a small percentage of net profits, ta-tas brand is unique in that it guarantees a percentage of no less than 25% of net profits, or 5% of gross sales, guaranteeing a donation regardless of whether the company is profitable or not.”

One of the new tee designs with 'tongue and cheek" humor are available for purchase.

The Save the Ta-tas website is as fun to surf and use, as is the merchandise available for purchase. Feel free to upload a photo or share your story. If you are interested in fundraising, donations or to check out ways to host your own Ta-Ta’s party, click the links or go to www.savethetatas.com for more information.

Karen Young is the Founder/Editor of My Daily Find. Email Karen@mydailyfind.com

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About Karen Young

Karen Young is the founder of My Daily Find.

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